ABOUT

Brand Identity:
Our mission is our vision-
Invoking community by celebrating individuality.

 

VISION STATEMENT

The vision for Flipside Lounge, LLC is to create a culture that is characterized by a community of eclectic personalities who are looking for a way to relax that doesn’t impair or intoxicate allowing them to live their best lives.

 

MISSION STATEMENT

The mission of Flipside Lounge, LLC. is to push kava into the mainstream by creating revolutionary high-end products that allow kava to be more accessible to the general public. That is, to allow them to enjoy the incredible effects of kava without having to acquire a taste for the flavor of the traditional kava “tea”.

 

PRODUCT/MARKET FIT (PMF)-

There is a massive untapped market for the experience kava provides. Kava bars are sprouting up all over the United States. Indeed, many kava bar owners open up several locations within a few years of starting their first, due to the overwhelming demand for this product and the positive culture it enables.  Today, there are approximately 100 kava bars in the US, which is a third more than in 2012. Nevertheless, Flipside Lounge, LLC is a completely new take on how to serve kava which gives us an unprecedented advantage in this quickly emerging market.

 

OUR COMPANY’S MATURITY-

 Flipside Lounge, LLC was founded in March of 2018, and is in the emerging stage of a business within an emerging product market. There has never been a better time to start a kava lounge, nor is there a better location than central Virginia. Over the past year and a half, I have conducted market tests on the receptiveness of potential customers and the reception has been incredibly positive. During demonstrations of the product at local businesses, customers felt a deep connection with the gentle and smooth relaxation that came over them as they enjoyed the effect kava provides in promoting a positive social environment.

 

OUR GROWTH PROJECTION-

Flipside Lounge, LLC has blossomed into three distinct divisions: physical bars, outside events, and bottling. By the end of 2020 we expect to have a second location opened and operational in downtown DC or Richmond, Va. We aim to open two additional locations in 2021 in Charlottesville, Va and Virginia Beach. By 2025 we aim to have at least one location in a Hawian airport, most likely either HNL or OGG. 
The outside event division will allow us to bring the Flipside experience to people that have not been able to make it to our locations yet. We are poised to host corporate events, weddings, birthdays, community events, and much more.
The bottling division is underway with packaging and bottling our most popular drink called the Time Bomb. We see this revolutionary drink to take off wherever it is sold- bringing more brand awareness and broader understanding of the effects of kava to the general public. The bottling division will give Flipside Lounge, LLC the greatest market penetration of any of our ventures. We are very proud to be able to offer the Time Bomb to larger audience!

 

Flipside Lounge

Contact

540-940-1717

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